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How to calculate ROI for your SEO Efforts

How to calculate ROI for your SEO Efforts

Indeed very important question when it comes to give figures to the clients, against their SEO budget. 


It requires very simple calculation and not a big rocket science deal.

You need to calculate the Cost for the SEO Campaign: For eg.
* Resource Cost
* Overhead Cost
* Tool cost
* Content Cost
* System Cost

and Need to calculate the Revenue generated. For eg
* Visitors (Through Web Analytics)
* Leads Generated
* Sales Done


ROI= Revenue- Cost/ Cost



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